Farr Better Ice Cream Packaging

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When sports, branding, and food come together, strong ideas follow. Farr’s Ice Cream partnered with us to create custom packaging concepts for the Utah Jazz and Utah Mammoth, blending team identity with retail appeal. The Jazz design channels arena energy through bold purples and sharp Utah mountain contrast — pairing Sweet Cream & Caramel indulgence with pro-sports attitude. The Mammoth concept takes a colder, more aggressive approach, using icy textures and motion to give Cookies & Cream a fast, gritty edge (with a twist) while keeping food appeal strong. Our goal was to create bold, strategic visuals that turn products into experiences fans connect with and remember.